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Werkstudent Content & Brand (m/w/d)

CleraBerlin

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About the Role

This is a hands-on brand-building role at a growing B2B performance marketing agency in Berlin. You'll own the entire content and brand presence — from founder LinkedIn posts to video reels to sales decks — and have real autonomy to shape how the company shows up across every channel. It matters because great content directly supports pipeline and revenue for a team that lives and breathes B2B growth.

What You'll Do

  • Write LinkedIn content for founders and the company account — hooks, carousels, and storylines tuned to a B2B audience.
  • Produce image and video content end-to-end: concept, shoot, edit, and deliver reels, talking heads, customer testimonials, and behind-the-scenes clips.
  • Maintain brand consistency across all touchpoints — website copy, pitch decks, sales materials, and templates.
  • Build and manage a content calendar, keeping publishing cadence consistent week over week.
  • Track performance metrics, identify winning formats, and scale what resonates.

What We're Looking For

  • Currently enrolled student available 16–20 hours per week, ideally for 12+ months.
  • Comfortable with video editing tools (CapCut, Premiere, or equivalent) and design tools (Figma, Canva, or equivalent).
  • Demonstrated experience creating LinkedIn content — posts, carousels, hooks — with an understanding of what performs on the platform.
  • Experience writing marketing or brand copy for B2B or SaaS audiences.
  • Able to manage a content calendar and execute consistent publishing schedules independently.
  • Experience analyzing content performance data and using insights to refine strategy.
  • Experience producing video content from filming through post-production.
  • Portfolio or examples of published or personal content creation work.
  • Bonus: experience with photography, lighting, or on-location shoots; background in B2B SaaS or GTM/sales enablement marketing.

Location

On-site in Berlin, Germany (Mitte area). No visa sponsorship available.

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